“We are advocates for Alon and his team’s vision, and we believe the company’s ‘land and expand’ model positions the company well for its next phase of growth. Adding your own external audio, whether it's play-by-play announcers or just a feed from your PA, is a very simple connection. “Following Pixellot’s strategic achievements, we are excited to partner with the company and help bring its leading AI-driven platform to untapped markets,” said Nir. The Pixellot camera comes with a pair of microphones in it so that your broadcast can have the natural sounds, or 'nat audio' of the event automatically incorporated into it. “Pixellot’s field-proven systems are able to deliver this need to production teams worldwide, and with PSG’s partnership, we believe we will be positioned to maximise our reach and provide video streaming solutions to many more professional and amateur markets.”Īs part of the investment, Ronen Nir, managing director at PSG, and Govind Anand, principal at PSG, have both joined Pixellot’s board of directors. “In our view, the market for video production solutions in all levels of sports broadcasting, from grassroots to the professional leagues, is ripe for disruption,” said Alon Werber, Pixellot chief executive. This latest investment will help fund a drive into new territories and verticals, specifically Asia, Latin America and global youth markets. The Israeli technology firm has also launched a portable, low-resource, and relatively low-cost Pixellot Air device to expand its reach. Customers include Real Madrid, Bayern Munich and Barcelona. PlaySight technology powers athletes, coaches, teams and leagues all over the world with its connected camera platform that provides automated production live. Seventeen different sports are now supported, and the system is used at 23,000 courts and venues in 70 countries. Pixellot deal gives German amateur soccer clubs access to video analysis and streaming tech
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